Herrera Communications

Marketing Research


  • The World Bank, Washington, D.C.  A series of 32 focus groups, in the Dominican Republic, to determine and document the effects of parental involvement in the education of their children.

  • IDB/The World Bank, Washington, D.C.  Survey research, focus groups, and technical assistance rendered to Costa Rica's Ministry of Education to train local research professionals in research-based curriculum development and educational radio programming development.